Last updated on October 7th, 2016 at 01:56 pm
No matter your location, your business operates in a global economy. From healthcare to production facilities, organizations with a large work force can improve their productivity around the world with video training. Additionally, translating those videos into the native languages of your workforce makes them more accessible.
Risks of Ineffective Training
“Dissatisfaction with some employee-development efforts appears to fuel many early exits. Workers reported … they’re not getting much in the way of formal development, such as training, mentoring, and coaching—things they also value highly.”- Harvard Business Report
“Finding skilled and trained workers is almost impossible,” president and CEO of the Burnsville, Minn., custom manufacturer of precision parts. – Industry Week
Without effective training, companies run the risk of losing potentially gifted employees. On the other side of the spectrum, companies looking to fill positions find themselves faced with a weak talent pool to select from. At JR Language, we believe this stresses the importance of available, effective training, and using video and video translations is a cost effective way to train your staff.
Make Your Training Budget Work
A lot of the workforce speaks English as a second language. Those industries with multi-cultural staff can experience more successful training by including steps for e-Learning, On-Boarding and Welcome Videos which include video translation. Professional translation overcomes language barriers and ensures accurate communication of company goals, procedure and production needs.
When employers invest in video training by hiring professional production companies, part of their job is to understand how you want that training to be used. Ensuring budgets are as effective as possible, your translated video can be delivered through Voice over, Subtitles, Audio Translation or complete development of on-screen video talent and production.
Video Training and Translation addresses the three adult learning styles of Audio, Visual & Kinesthetic.
Narration of on-screen events with descriptions of both how and why directed actions are taken.
Trainees will often ask, “Can you SHOW me?” Visual demonstration of a process can overcome an attention gap as well as bridging the Trainee’s potential lack of affinity with reading. And, for those Trainees who learn best through reading, a transcript can be produced and provided. For other procedures requiring detailed written information and diagrams, employee manuals are an excellent means of training.
While this style cannot be requested and measured through video, working trainers and supervisors can follow video training with hands on-learning.
One of Video training’s greatest strengths is repeatability. Since an employee or trainer can pause and play-back, your employees can review as needed and even return to a video later for a “refresher-session”. This allows them to learn at their own pace. Considering the language needs of employees, having your videos professionally translated makes sense for developing good employee relations as well as ensuring they’ve received the best training available on your budget.
Effective video translation also considers the various reading levels of the trainees. By showing the company’s process on screen, using translated “call outs” for clarity and a spoken translation, the employer is taking the steps needed to develop a good employee. In this case, both employer and employee win.
Video marketing has a multitude of proven benefits, from brand storytelling, lead generation to video training- with training being one of the most beneficial.
Your clients can benefit from video training as well! Video demonstrations on how to use or assemble a product are extremely helpful, and with a multilingual customer base- having multilingual translations of such videos serves to strengthen your business to client relationship. Consider adding video training as an effective tool that will significantly benefit your brand, your employee and clients.
At JR Language, we respect that training videos and translation services are a company investment. We provide video translation into Arabic, Chinese, French, German, Japanese, Portuguese Russian and Spanish, for multiple uses and budgets. Let’s talk about your video translation project so you understand your best options for video training. Our experience is guaranteed to make your translated video a success.