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The Impact of Translation Services in New York City

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Last updated on July 25th, 2019 at 10:56 am

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The Impact of Translation in New York City

A City with Its Own Language

New York is one of the most diverse states in the U.S. ethnically, culturally, and linguistically, and no place shows it more than New York City.  If you ask someone the first thing they think of about New York City, you’d get dozens of answers, all of them correct.  Food, tourism, finance, sales, entertainment, nearly any industry in the world is represented here.  NYC is a place where people of any language or culture come together to trade information, buy, sell, and compete for market recognition.

A complex blend of languages fills the air in New York City.  Instead of being intimidated by that, use translation services in New York City to help you reach out to everyone who wants what you sell, not only those who speak your language.  Keep reading to learn more about New York City’s linguistic landscape.

Solutions for Language Barriers

People living, working, and visiting bring their languages, cultures, plans, and talents to New York City.  Why should this matter to you?  If you’re doing business in NYC and your products appeal to a multilingual group, you can’t afford not to use language services.  People like to engage in their native languages, and a business that takes this to heart will increase their opportunities for sales, grow their following, and improve the perception of their brand.

Language barriers make life more difficult in almost every way, from small frustrations to emergencies.  Language barriers can make it difficult for people to find the product they are looking for, and have a hard time understanding instructions during training or in a medical setting.  It also isolates people and makes access to social support more difficult.  In the fall of 2011, Executive Order 26 was signed by Governor Cuomo, mandating that NY State agencies that serve the public must provide language support to people not proficient in English.  This should be a wake-up call for how much translation services are needed for anyone doing business and working with the government in New York City and New York State.  That Order was a call to bridge that barrier with translation and interpretation services in New York City and in the State of New York.

Languages of New York City ( I am here)

About half of New Yorkers speak English as their primary language.  The other half of New York City’s population speaks an array of languages including Spanish, Chinese, Bengali, Korean, and Russian.  Spanish speakers are a growing cohort in New York City and the rest of the United States.  English to Spanish and Spanish to English translation are requested frequently and are becoming more important as this powerful demographic uses their skills and buying power.

The Chinese-speaking demographic is not far behind in growth and purchasing power in the city.  Real estate and retail holdings in New York are currently favored by Chinese investors, their processes often require legal and financial translators and interpreters.  JR Language’s professional translators navigate Chinese dialects like Mandarin, Han, and Suzhou with ease.

Our translation agency regularly helps people from all over the world engage with English-speaking people in New York City.  We translate many different documents to support non-English speaking residents in New York City: from contract translation to instruction for training, from insurance benefits to the translation of information for visitors a museum, our translation from English and to English helps eliminate language barriers for visitors and residents in New York city every day.

The language of the Boroughs

What languages should your organization or business be aware of when servicing or marketing to a diverse population in a particular New York City neighborhood?  Let’s look at the five boroughs to discover which languages are most prevalent in each.

  • The Bronx. The Bronx hears Bengali, Italian, French, Russian, and Albanian each day.  The healthcare, retail, and hospitality sectors, all of which use translation services heavily, employ large numbers of Bronx residents so they can serve their users and patients in their language via translated documents, interpretation services or customer services in their client’s language.
  • Brooklyn. The largest borough by population, has languages like English, Spanish, Chinese, Russian, Yiddish, and French Creole dominating the sounds of Brooklyn.  Healthcare, technology, and manufacturing employ thousands of Brooklynites.  These industries require high standards of industry-specific translation as well as multilingual customer service, and telephonic and consecutive interpretations are also common.
  • Home of the Financial District, English, Spanish, Chinese, French, Korean, and Japanese are the most common languages of Manhattan.  Financial translation services keep financial documents in line for Manhattan businesses and organizations of all sizes.
  • Staten Island. English, Spanish, Russian, and Italian can be heard on the Staten Island air.  Staten Island is popular with tourists, who need translated documents like brochures and maps.  Interpreters and bilingual tour guides are valuable for services like lectures and tours.
  • The borough of Queens is the queen of linguistic diversity, holding a Guinness World Record for being the most ethnically and linguistically diverse city neighborhood on the planet, with over 130 languages spoken in about 108 square miles of land.  In Queens, you’ll often hear Tagalog, Greek, Turkish, and Swedish, as well as every other language on this list.  A prominent industry of Queens is the export of goods and services.  Importing and exporting require multilingual documents like invoices, bills of lading, contracts, and insurance certificates translated.

These neighborhoods and the entire New York City area contain thousands of people who want to communicate, read, shop, explore, and do business in their native languages.  If you serve or do business in NYC, language translation services will take you beyond your limits.

What Should I Have Translated for NYC?

JR Language translation company can help you identify all the elements needed to help users of your organization services or to market your services to a multilingual community like New York City. The following is a list of important multilingual services offered:

  • Website translation Services. Website translation is one of the fastest and most effective ways to draw attention to your business and serve your users in their native languages.
  • Document translation Services. Document translation for businesses can be for internal use, like employee training manuals and company bylaws, or external, like formal business plans, contracts and proposals. Different documents types can be easily translated to improve multilingual communication in a diverse relationship.
  • Legal translation. To operate in the multilingual hub of international trade that is New York City, in some transactions you’ll need to have your legal materials expertly translated between languages and legal systems.  Our legal translators have the skill and experience to keep your legal documents in perfect working order.
  • Marketing translation. Translation for a marketing campaign involves working with physical and virtual ads, video and audio material, social media posts, product descriptions, websites, brochure, presentations, commercials for tv and streaming and much more.  Quality localization in marketing is essential for the campaign to succeed.  We use only native professional translators and a knowledgeable team of experts in Language Services to ensure authenticity.

Let’s Talk to New York City

When you work with our language services agency for your translation and interpretation needs, you get the support and guidance of or knowledgeable customer services team, plus quality assurance, consistency, and accuracy in our services offering.  You know that your service, will be localized and culturally relevant.  No matter how technical the project, you will receive output that has been held to rigorous quality tests by translators and linguists skilled in your industry.

Contact JR Language translation company in New York City to start a conversation about your multilingual communication needs and find out where language services can help your company.

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FloraY
FloraY
Flora was born and raised in New York to parents from Hong Kong and Taiwan. She has a degree in Accounting. She is fluent in Mandarin, and contributes a unique perspective as someone who was raised in 2 different cultures. She finds humor and opportunities to learn as she constantly searches for the balance between the East and West.