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IRCE 2016, Chicago- Global Reach

Last updated on February 2nd, 2023 at 11:11 am

IRCE 2016, Chicago- Here We Come!

The annual IRCE (Internet Retailer Conference Exhibition) has always brought us marvelous opportunities to network, learn, and discover new trends within the e-Retail industry.  The combination of seminars delivered by e-commerce industry experts, and interactions with prospective clients ultimately motivates us to implement new ways to make JR Language a better translation service provider.  

We are expecting great things at this year’s IRCE, including the chance to help clients sell around the world.  The IRCE will run from June 6th through June 10th.

E-Commerce Technology is Rapidly Evolving

There’s no question that e-commerce technology and trends evolve at a breakneck pace, faster than we are able to keep up with!  This is why the IRCE is such a stable part of JR Language’s yearly schedule, and this year we have plenty to catch up on with the help of some great keynote speakers, workshops, and much more.  JR Language will exhibit innovative website translation technology – our own contribution to the mix of progressive technology

Global Leaders in the IRCE 2016 as Guest Speakers

A wonderful array of knowledgeable retail leaders will be speaking at the IRCE this year, imparting valuable insights on a variety of aspects of the e-commerce industry.  This year’s speakers include experienced staff members of brand name companies including Coca-Cola, Bon-Ton and Dell.  Vice President of Dell Commerce Services, Greg Bowen, will be revealing how their new and improved e-commerce platform has boosted’s ability to respond quickly to global market opportunities- in 180 countries and 34 languages! 

Dell is a fantastic example of a brand using language localization to successfully launch its products and services worldwide, through multilingual web content. 

E-Commerce Workshops and Tracks

JR Language Translations will get a close look at E-Commerce elements that are of interest to both us and our clients.  We’re fortunate to have many wonderful workshops to choose from to spark our learning- we only wish we had time to attend all of them!  Here are a few tracks that relate to our translation services:

  • Video in E-Retail Track- JR Language has done video translation work throughout the years, and we know firsthand through our clients how powerful a marketing tool video can be. This track gives us the opportunity to examine the parts that make up a successful video merchandising and marketing program.
  • Fulfillment, Customer Service & Operations Track- The process of providing website translations for the E-Retail industry, involves consideration of the different customs clearance regulations that exist for different regions over the globe. This track will offer us insight into topics including managing post-purchase inquiries, order fulfillment, shipping and returns. 

JR Language Translation’s Global Solutions for Ecommerce

Our role at the IRCE is to inform and guide companies looking to get global reach in addition to learning from others.  JR Language will be presenting our own  multilingual content solutions, state-of-the-art technologies  for website translation:

  • ATLAS– Multilingual Website Publishing system ( Our own Translation Proxy Server technology).
  • GBC Server– Connector for Multilingual Websites to help integration with any CMS or CRM.
  • Proofeditor– Great aid in E-commerce Supports for Translations with Graphic context.

Our JR Language props are packed and shipped for the IRCE Tradeshow!  We’re excited and ready- are you?!  We have provided language translation services to Chicago based clients, and we can’t wait to connect with any of them who might be present at the tradeshow.  Whether you are a customer, industry expert, or an individual determined to learn about how we have served the e-commerce industry and helped e-retailers get global reach- we look forward to meeting you and answering your questions.  Visit JR Language Translation Services at Booth 1841! 

Jackie Ruffolo
Jackie Ruffolo
Jackie was born in Venezuela and has a BS in computer engineering. As President of JR Language, she spends time researching new technology and productivity tools for the Company. She holds a certificate of Localization and Project Management- Localization. Through her many years of experience working in multilingual corporate environments, she understands firsthand the value of bridging language barriers in creating smooth communication that allows for productive and happy work environments. She is fluent in Spanish and English, and is a frequent contributor to both our English and Spanish blogs. 20 Years of experience in marketing Jackie loves nature and to be outdoors.